SHEET NEWS

Spinnaker Coating Among Top U.S. Companies for Customer Loyalty

Troy, OH - October 2, 2009 - Based on the simple question "Would you recommend Spinnaker to an associate or colleague," the company was able to determine its Net Promoter Score NPS), a unique method of measuring customer loyalty detailed in the book, "The Ultimate Question," by Fred Reichheld. The survey results show that Spinnaker ranks dramatically ahead of the average U.S. Company in building customer loyalty.

"At Spinnaker Coating we strive to get better every day - by listening to our customers' ideas as to how we can improve our products and services to help them be more successful," said Lou Guzzetti, Chairman & CEO. "Our score puts us in the ranks of companies the author identifies as the "NPS stars" in their respective marketplaces, companies such as FedEx and American Express." Nancy Klaar, Market Manager adds, "We are convinced that the NPS process helps us improve our service to our customers, and our survey results confirm that fact."

To learn more about the NPS system, visit Satmetrix

Satmetrix, Inc. Net Promoter, Net Promoter Score, and NPS are trademarks of Satmetrix Systems, Inc., Bain & Company, Inc., and Fred Reichheld.






Contact for Press Release:
Shauna Jackson
Communications Manager
937.332.6522
shauna.jackson@spinps.com

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Spinnaker Coating, LLC is a leading supplier of pressure sensitive roll and sheet products: Committed people designing and building reliable products; supporting our customers with responsive, personalized, and professional service and technical expertise.